Have you ever eaten some Cheetos, only to pull one out of the bag that has a particularly funny shape? Well, the next time you find a really weird one, you could win up to $60,000.
A new contest from Frito-Lay, the company who makes Cheetos, is searching for the next Mona Lisa of Cheetos shapes to be a part of the official online Cheetos Museum celebrating all of the art to be found in a Cheetos bag.
Contest hopefuls can upload 50 entries per day to the Museum and a panel of judges will select one finalist every Monday from now until August 15th.
Submissions will be judged on three categories, according to the official rules:
- Visual interest: “How unique is your Cheetos snack and how well does it match your description”?
- Buzzworthiness: “How buzz-worthy is your Cheetos snack, title and description”?
- Creativity: “How creative is your title and description of the…snack”?
If you can’t find that diamond in the rough, don’t worry. Frito-Lay is also running their own Golden Ticket-esque game as well. Inside 10 bags of Cheetos lie 10 different game pieces, “representing specific Cheetos Museum shapes, hidden inside specially marked bags,” Frito-Lay says in the release. “The 10 lucky fans to uncover these pieces of art will win an ultimate family vacation (worth $10,000) to one of the cities represented by the game pieces.”
The Cheetos Museum will tour the country later this summer.