The Ft. Lauderdale-based advisory firm, GQG Partners, has an AUM worth $30.3 billion, and during the second quarter of 2020, they bought into Proctor & Gamble for $138.21 a share. Buying 4.9 million shares of the company, it cost them $588.9 million, giving them a 2.6% portfolio in the company. Unlike other conglomerates that are suffering due to the pandemic, Proctor & Gamble has seen a rise in their shares of up to 11%. Aside from GCG, their other billionaire investors include Nelson Peltz of Trian Fund Management.