72 Ads From The Past That Would Be Banned Today

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“They keep their fit! – Jockey International

Weird Universe

In 1955, Jockey ran an ad campaign for their junior brief and t-shirt products that featured boys shoving guns into their briefs. It’s hard to imagine what the admen were thinking when they came up with this advertisement. Perhaps they needed to show that the underwear was durable and kept its form despite repeated use and washing. What better way to demonstrate that junior briefs stayed snug than by showing how its elastic band can keep a gun securely in place?

Were they out of their minds?

Though it was common to find a gun in every American home decades ago, it is not a good idea to advertise a child casually handling a firearm—more so without the supervision of an adult (the mother in the first picture seemed proud to see her young son holding a gun while the other mother was busy with the laundry).

While gun culture is the center of many debates in the US for decades, we can all agree today that children should not be handling firearms until they are much older and more responsible.