Remembering The Legendary Kobe Bryant

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Kobe’s Music.

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Kobe was not just a talented athlete, in high school, he was a member of a rap group called CHEIZAW. It was not his forte, but it added to his accomplishments even just a bit.The group was signed by Sony Entertainment, but the company’s ultimate goal was to get rid of the groups and have Kobe record on his own. They wanted to capitalize his youth and NBA fame. He performed at a 1997 concert by Sway and King Tech, and recorded a verse for a remix of Brian McKnight’s Hold Me. sony convinced Kobe to go for a more radio friendly sound different from his underground hip hop roots. His debut album Visions was scheduled to release in 2000. The first single K.O.B.E. featured supermodel Tyra Banks. The single debuted in January 2000, and was performed at the NBA All-Star Weekend, but was not well received. Sony never released the album. In 2011, Kobe was featured in Taiwanese singer Jay Chou’s single – “The Heaven and Earth Challenge.” The music video of the single which features Kobe was used by Sprite in its 2011 ad campaign in China. Several rappers have featured Kobe on their songs as well.