Apparently Del Monte Ketchup Thought Women Were Inferior
Yellow Duck Marketing
Here’s another ad that belittles women and their lack of ability when it comes to men. As the caption reads, “You mean a woman can open it?” underlining the word woman because it was deemed totally impossible that a female could do it on their own too. Of course Del Monte was trying to sell their product by inferring that these women didn’t need big burly men to open up their ketchup bottle. Still, they managed to make women seem totally inferior to men by claiming that women could open it all on their own.